When the Jewish Federation of Greater Philadelphia first got wind of a planned “boycott bike ride” of six Jewish- and Israeli-owned restaurants scheduled for Sunday, its CEO wondered if the result would be “a small pebble” or “a big boulder.”
The protest ultimately drew some 300 bikers. But thanks to communal organizing among dozens of Jewish, pro-Israel and interfaith groups, it was met with an estimated 200 counter-protesters, plus hundreds more who turned up, waiting in hours-long lines, to patronize the affected businesses.
“I honestly had a hard time hearing what the boycotters were saying,” Michael Balaban, the federation head, told the Jewish Telegraphic Agency (JTA) the day after the protests. They were drowned out, he said, by counter-demonstrators singing Israeli songs.
The restaurants hardly felt any effects from a boycott, Balaban said; all of them sold out of their inventory. At one shop, the mac-and-cheese kiosk Mac Mart, a visitor offered to buy the open box of baking soda its proprietor kept to eliminate pantry odors.
“What was supposed to be a boycott of Jewish businesses turned into a food festival of Jewish businesses,” Balaban said. “I had several people say, ‘I feel safe walking as a Jew today’.”
Planned anti-Israel event days before anniversary of Kristallnacht
A left-wing group called Philly Bike On Your Left had organized the event. Its flyer proclaimed, “No business for Zionists!” with the names of six local Jewish-owned restaurants listed with red “No” signs drawn through them.
The planned date fell just before the 88th anniversary of Kristallnacht, the “Night of Broken Glass” targeting Jewish businesses and homes in Nazi-occupied Europe, which protest organizers have said was unintentional.
Some of the targeted business owners, including acclaimed Israeli restaurateur Michael Solomonov, had donated to causes including United Hatzalah, the Israeli first responder organization. Others had simply posted online that they were Zionists. Allan Domb, the owner of Schlesinger’s Deli, told the local CBS affiliate that he believed his business was on the list because he had donated to the local federation after the Oct. 7, 2023, Hamas attacks in Israel.
In its rhetoric and conflation of Jewish- and Israeli-owned businesses with the state of Israel, the bike boycott seemed like a perfect storm of the biggest Jewish concerns with pro-Palestinian protests. Yet the sheer audacity of the boycott, which Balaban compared to “the proverbial person poking you in the back over and over again,” spurred a broad show of force from Jews and their allies to fight back.
“A real line was crossed here,” he said. “You want to boycott something going on in Israel, we’re not that far from DC or New York. Go to an embassy, go to a consulate. But to think that someone selling tahini milkshakes or macaroni and cheese has a red phone to the prime minister, that’s just silliness.”
Local authorities speaking to the Philadelphia Inquirer said that three people were arrested and two police officers suffered minor injuries.
Local elected officials also spoke out strongly against the ride, including Philadelphia District Attorney Larry Krasner, a favorite of the progressive movement.
“There is widespread perception that this action is antisemitic,” Krasner, whose father was Jewish, said in a video he filmed from his car prior to the event. “That perception is real.” He cited the timing, the targets, and the rhetoric around the event as his reasons for making the determination.
Krasner and Lori Shapiro, Pennsylvania’s first lady and wife of Jewish Democratic Gov. Josh Shapiro, joined state lawmakers who attended a “solidarity lunch” with some of the targeted businesses days prior to the boycott. The Philadelphia Jewish Community Relations Council had organized the event.
On social media following the protests, Gov. Shapiro called the boycott “blatant antisemitic targeting of Jewish-owned restaurants on the anniversary of Kristallnacht,” and said local support of the businesses “prove once again that hate has no place in our Commonwealth.” Pennsylvania Sens. John Fetterman, a pro-Israel Democrat, and Dave McCormick, a Republican, had also condemned the ride.
Among the groups that did support the ride were Faculty for Justice in Palestine chapters at Temple University and the University of Pennsylvania; the local Students for Justice in Palestine chapter; a pro-Palestinian group of Temple law students; and Writers Against the War on Gaza, a literary activist group that previously helped upend leadership at the free-speech organization PEN America over Israel-related statements and actions.
The local Democratic Socialists of America chapter, which had initially promoted the event, said in a statement on Sunday that it “did not and does not endorse the bike ride on Sunday, 11/8.” But the Philly DSA’s lengthy statement went on to accuse the event’s critics of “political repression of anti-Zionism” orchestrated by “organized Zionist lobbying groups.”
Ahmed Moor, a Palestinian writer who on Monday announced his intent to challenge Fetterman for the Democratic nomination in 2028, wrote on X on Saturday that he had spoken to Jewish women on both sides of the protest. Without taking a side, Moor concluded, “Sometimes being a leader means turning the temperature down.”
Though some of the bikers who spoke to media identified themselves as Jewish, local Jewish pro-Palestinian groups were absent from the bike ride’s list of co-sponsors. Neither the Philadelphia chapters of Jewish Voice for Peace nor IfNotNow commented on the ride on their official social media pages, and representatives from both groups did not return JTA requests for comment.
The Nexus Project, an antisemitism watchdog that has criticized what it says is Jewish communal overreach in describing some criticism of Israel as antisemitic, also criticized the ride and its organizers.
“When ‘Zionist’ can cover almost any Jew who has ever expressed even a modicum of sympathy or support for Israel, Jewish business owners are facing a test no one else does: disavow Israel or lose your livelihood,” a statement from the group reads, adding that the organizing groups’ rhetoric “has also crossed the line.”
The Prayers for Peace Alliance, an interfaith pro-Palestinian group in Philadelphia that includes Jews, criticized the boycott in its own statement on Saturday.
“To be effective, boycotts must be targeted toward companies with the greatest complicity in injustice,” the group said. The planned ride, they added, “does not align with the priorities of the anti-genocide and anti-occupation movement.” They added, “The decision to target only Jewish-owned businesses threatens to undermine trust within this broad, intersectional movement, which includes many American Jews.”
Early on, Balaban said, the federation briefly wondered if they should avoid giving the protests much oxygen. They changed their minds after last week’s midterm elections, which Democrats dominated and which, in his mind, elevated candidates who “use ‘Zionist’ as a code word.” He did not specify any.
“Seeing individuals who use anti-Israel and anti-Jewish as part of their platform come into the fold, it was time for us to let loose and push back,” he said.
Philly Bike On Your Left is also planning a follow-up bike protest for this coming Sunday, named “Great Ride of Return,” a nod to the Palestinian right of return. The group had promoted the follow-up ride on social media before the first one took place.
Balaban knows more is coming; he says they’ll be ready. “We know that they’ll be out again, and we’ll be out again.”